Amazing Instagram Promotion Tactics You Can Use to Get Real Results

Instagram is great for businesses because it can help them create massive brand awareness. Over the last few years, Instagram has been releasing a lot of updates, many of which have helped businesses get the most out of the platform. Instagram allows you to run ads using either CPC (cost-per-click) or CPM (cost-per-1000-impressions) models. No […]

Implement These 5 Effective Social Media Strategies to Boost Your SEO

The business minds of e-commerce industry are always abuzz about social media’s contribution to influencing SEO. The term “Social media SEO” refers to the various social media activities businesses implement to boost the organic traffic of their websites via search engines. And the term never gets old.    Today, every marketer strives to appear in […]

Best Apps for Productivity 2019: Make Your Life Super Easy

Are you looking for the top, best free apps to increase your productivity? There are various apps on play store and app store for productivity. We have done some deep research and compiled a list of the best productivity apps of 2019. These apps are free to use and make your life super easy. So, […]

7 Ways Facebook Chatbots can Boost Your Conversion

Chatbots are in trend these days. They are highly versatile and can be utilized to boost customer service, increase online sales, as well as help in customer retention, lead generation, and data collection. Using chatbots also improves your marketing efforts and conversions on what is missing on your marketing strategy. What is a Chatbot? A chatbot […]

Social Media Trends for 2020

Social media is an integral part of our lives. A cheesy statement, indeed, but a true one, nonetheless. However, in the recent decade, social media has become more than just a platform for your photos and a way to keep in touch with your friends – it also serves as a forefront for many businesses, […]

6 Ways Your Web Host can Affect Your Online Business

Web hosting is crucial to an online business. If you do not pick the right web hosting provider, then this might lead to a loss of revenue and sales which can significantly affect your business. Potential issues, such as data breach, might surface when you choose an unreliable web provider. Not to mention that it […]

7 Best Tried and Tested Free SEO Tools

Google Search Engine Optimisation in Zimbabwe

In today’s competitive world, SEO is imperative for every business whether it’s a large business organization or a smaller one. If you have a website, then SEO services can help your business grow and bring more business opportunities. If you are looking to get started with SEO with a minimal financial investment, then here are […]

5 Ways to Market Your Business without the Power of Social Media

In this day and age, the idea of not having any kind of presence on social media seems unthinkable and outrageous. For many businesses, their social media presence is a major part of their brand image. While it may be hard to imagine a marketing campaign without social media, it is not entirely impossible. So […]

How to Use Psychology for Better Content Marketing Results

Too often we speak about content marketing or SEO using dry, machine-generated terms. ROI, engagement, lead generation, lead conversion, traffic sources. Don’t get me wrong, I love numbers too. I love content marketing accountability and being able to prove that my efforts have produced tangible results (read: profit/cash). But when we do this we also lose sight […]

Will your business survive a Cyber Attack?

The way we work is changing, with more businesses adopting online-only models and remote working every day. However, while these new practices offer new opportunities, they also provide additional vectors for attack. Given that cybercrime is on the rise, and that almost 60% of cyberattacks target small businesses, this is a problem that we can no longer […]