5 Step Guide to Creating Impactful Content

Have you ever written the perfect article and had it rejected by the editor for no fathomable reason? Or are you regularly publishing content and are unable to get the audience you desire? You’d be surprised to learn that you aren’t the only one facing this issue. One out of every ten writers struggles with […]

Is it safe to outsource web development to Zimbabwe, Africa?

Outsourcing web development overseas can be incredibly cost effective for your business. However, there is a strong stigma around outsourcing development needs offshore. It is understandable. There’s a fear of the unknown, a lingering commitment to source work locally and concerns over data security.  These are all valid concerns, but the fact is, outsourcing development work offshore […]

4 Powerful Tips to Help Your Business Generate More Clients via Social Media

Can you recall the days before social media took over?  One can surely categorize the time period as being pre and post social media. Such has been the impact of social media platforms in the lives of the masses. According to Smart Insights, there are over 3.96 billion social media users around the world. In […]

6 Expert B2B Instagram Tips for 2021

If you are looking for some great Instagram tips for your B2B brand, then you are on the right page.  B2B marketers have started leveraging social media platforms for their business expansion and have realized the growth they have experienced.  They tend to believe in fact that not all platforms are best suited for all […]

How to Optimize Your Google Local Listing

We will cover the following in this blog:  How to claim your business listing / upload content / reply to reviews How to boost positive engagement Tips for increasing conversions Let’s start…. A Google Local Business Listing is an often overlooked tool in the marketing arsenals of local businesses, whether its claiming a listing or […]

How Can Social Media Marketing Help Ecommerce Businesses Grow?

Social media marketing offers incredible benefits to ecommerce marketers. Want to learn how to use it to reach your prospects & grow your business? Here’s how. An effective marketing strategy hinges mostly on the ability to be where your customers are, which is what social media offers. Most people use social media today with the number growing […]

8 Latest Trends in Web Design and Development in 2021

Online trends can be so exciting to watch. What was the rage last year may very well be redundant this year. It makes it very difficult to predict what we can expect going forward. In the same breath, it makes it exciting to see Innovations and creations. Developers cannot rest for one minute. It is […]

How to Optimise Content for Voice Search in 2021

According to a study by Statista, there are 4.2 billion voice assistants being used in devices around the world in 2020.  4.2 billion.  That’s more than half the world’s population. Forecasts suggest that by 2024, that number could reach 8.4 billion units – a number higher than the world’s population so it’s safe to say that […]

How SEO Has Changed Over the Years?

Search Engine Optimization (SEO) is imperative for corporates to gain greater visibility and searchability. Regardless of how large or small your business is, SEO is an essential tool for drawing visitors to your website.  Ranking high on organic search results will ultimately enhance user engagement and conversion. Moreover, high-quality SEO means an incredible user experience […]